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ENOC Lubricants backs Automechanika Gulf

Posted: 24 May 2004

EPPCO Lubricants, which markets and distributes products of ENOC Lubricants throughout the UAE, has become a support sponsor for this year's Automechanika Gulf, the Middle East's leading automotive aftermarket event, which is held at the Dubai International Exhibition Centre from May 23 – 26. During the show, it will showcase the world-class ENOC lubricants range.

“Since its inception five years ago ENOC Lubricants has become a major international lubricants player,” said Hussain Sultan, Group Chief Executive and Board Member, ENOC. “Support sponsorship of Automechanika Gulf is aimed at further strengthening our regional brand awareness.”

Automechanika Gulf will feature hundreds of brand names and products related to the automobile aftermarket. Many of the state-of-the-art products and technologies are expected to be introduced in the market for the first time with exhibitors from nearly 30 countries.

“After gaining recognition from the American Petroleum Institute (API), ENOC Lubricants went on to gain major Original Equipment Manufacturers (OEM) approvals from the likes of DaimlerChrysler (Mercedes Benz), Volkswagen AG, Volvo, and MAN among others,” explained Sultan.

“The launch in the UAE of premium service centres under the Super Lube brand has further elevated awareness of ENOC Lubricants’ quality products and service. This brand is set to hit the international markets soon. Recently, all EPPCO Quick Lube facilities were rebranded Super Lube.”

ENOC Lubricants has also continued to establish its international presence with nearly 22 countries throughout the Middle East, Far East, Africa and the CIS marketing its product range.

ENOC Lubricants, established in 1999, has developed its own quality range of branded automotive, industrial and marine lubricants, which are blended at ISO-9002 certified facilities,

Following extensive regional research, ENOC Lubricants developed products best-suited to the demanding conditions of the Middle East. ENOC Lubricants' two flagship products - the PROTEC gasoline engine oil range and VULCAN diesel engine oil range - are the preferred brands of discerning international customers.

For more information see www.enoclubricants.com

Posted by Richard Price, Editor Pipeline Magazine

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