| EMC
drills into oil and gas storage solutions
Posted: 21 April 2003
Integrated IT infrastructure enables industry leaders to
focus on core competencies
Competition is fierce in today’s oil and gas industry which
consists of about 40 major companies worldwide. Government-owned
organisations are aggressively competing against privatised oil
and gas corporations. The industry continues to be dominated by
mergers and acquisitions, both friendly and unfriendly.
With each new drilling costing more than $50 million, it does not
take many unsuccessful forays to bankrupt an oil and gas company
- regardless of its size. In the oil and gas industry, the exploration
and interpretation steps are the most expensive, demanding, and
timely of all upstream and downstream processes.
Oil and gas exploration generates huge amounts of seismic data.
The data needs to go through an intensive scrubbing process via
sophisticated seismic interpretation software to check its validity
and the potential of a given area.
Minimising the time it takes to analyse the data and increasing
the drilling success rates are critical to profits. Often this process
proves to be problematic for companies that want to expand their
exploration phase.
EMC, the world leader in information storage systems, software,
networks and services, helps oil and gas companies to focus on what
they do best by putting information at the centre of operations.
Having a centralised, modular and scalable IT infrastructure assures
companies they are prepared for future internal growth as well as
growth through acquisitions and mergers.
Because oil and gas companies want to focus on finding the next
big strike and how quickly it can get the resources to the marketplace,
decision-makers must have the seismic data necessary available for
interpretation processing.
Quite simply, if a company can’t analyse the seismic data,
it can’t drill. This problem pushes many oil and gas companies
to re-evaluate their storage systems and consider upgrading from
“just a bunch of disks” data storage to high performance,
high availability, and proven storage technology.
EMC, which has extensive experience in the unique needs of oil
and gas companies, can create plans specific to individual oil and
gas operations. Popular solutions include EMC CLARiiON, EMC information
infrastructure, and EMC Automated Networked Storage and EMC Symmetrix
Systems.
The EMC Automated Networked Storage strategy helps oil and gas
companies to get a global view of their information and use it to
thwart competition with rapid, cost effective exploration and production
activities; reduce distribution and storage costs with a comprehensive
view of the entire supply chain; protect margins through improved
buying power; respond to emerging market opportunities in e-commerce;
lower operating costs, and accelerate and increase revenues.
EMC Automated Networked Storage provides the hardware, software,
networking, and services that oil and gas companies need to reach
their current business objectives - with the flexibility and scalability
that enables them to change and grow their business.
“With an information storage infrastructure from EMC, you
can manage, share, and protect all of your critical information.
By establishing the correct foundation, companies can achieve business
imperatives including operating successfully in a global marketplace,
reducing operational costs and enabling growth, and capitalising
on new market dynamics with Internet technologies,” said Mohammed
Amin, regional manager, EMC.
By consolidating information across operations using EMC Automated
Networked Storage, companies can increase oil-discovery hit rates,
speed integration of mergers and acquisitions, and engage new partners
across the supply chain—all critical capabilities as companies
expand into new geographies.
“Superior information management in data-intense environments
eliminates processing bottlenecks and unpredictable levels of idle
or overtaxed IT assets. As a result, companies get increased uptime
and reduced maintenance costs, and they can instantly scale their
infrastructure as data requirements grow,” added Amin.
EMC's information storage solutions provide the highly reliable,
scalable, and secure Internet architectures required to support
Internet-based procurement, real-time trading of oil or natural
gas, and online order placement, bill presentment, and payments.
By implementing a comprehensive IT infrastructure that allows companies
to add storage on demand, online and with no interruptions to service,
oil and gas organisations can manage all storage arrays through
a single centralised management console, no matter where in the
world the arrays are located.
“As a result, energy businesses can grow rapidly because
they are in the position to concentrate on what makes them profitable
- finding, validating and drilling successful fields,” said
Amin.
Posted by Richard Price,
Editor Pipeline Magazine
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