HP
announces server trade-in programme across region
Posted: 25 June 2003
HP has announced the ‘ProLiant Server Trade-in Programme’
for customers based in the Middle East, at all hp Partner outlets
in the region.
Under the trade-in programme, customers have the flexibility to
trade-in one or more servers of any make and specification, in return
for newer model/s.
Announcing the trade-in programme, Ryan D'Souza, HP’s Product
Marketing Manager, Industry Standard Servers (ISS) for the Gulf
and Levant, said that this was a unique opportunity for every customer
to realise value in their existing investments in server infrastructure.
“The ProLiant Server Trade-in Programme allows everyone not
merely to avail of the benefits of the latest technology but also
recognise immense value on ageing servers.”
Customers participating in the trade-in can exchange old servers
of any Intel or RISC-based make, and any specifications that range
from 1P to 8P.
“There are no restrictions on the make, model and age of
the servers that can be traded-in under the programme; the only
pre-requisite is that it be operational models with functional configuration
(memory, controller and internal disks),” said D’Souza.
“The HP ProLiant programme is invaluable for companies and
individuals who are running their infrastructure on technology that
is outdated. As always, with ProLiant, customers have the freedom
and flexibility to choose what they get in exchange for traded-in
servers and depending on what they choose, can get immensely valuable
returns,” D’Souza explained.
HP’s fixed set of server models and prices are weighed against
traded models for one of the three options:
- Refresh, which offers a straight swap of old technology for
new with a low trade-in value.
- Consolidate, which offers trade-in of more than one server in
exchange for a higher end server and consolidation of applications,
with a moderate trade-in value
- Secure, which offers trade-in of more than one server in exchange
for an integrated cluster solution with high to very high trade-in
value.
The programme has no defined time limit and will be refreshed periodically
to accommodate changes in technology and prices so as to ensure
that HPs customers get the most value out of the programme. The
ProLiant Server Trade-in programme is available through all HP authorised
partners and resellers.
Customers wishing to avail of more details can contact HP on the
toll free number 00 971 4 800 4520 or visit the website at:
http://h40067.www4.hp.com/iss/trade/proliant_trade_in.html.
About HP
HP delivers vital technology for business and life. The company’s
solutions span IT infrastructure, personal computing and access
devices, global services and imaging and printing for consumers,
enterprises and small and medium business. For the last four quarters,
HP revenue totalled $70.4 billion.
More information see http://www.hp.com.
About HP Middle East
HP is the largest IT company in the Middle East employing about
500 people in the region. HP has been present in the Middle East
since 1968, and opened its first regional office in 1994 and has
offices in Dubai, Abu Dhabi, Cairo, Riyadh, Jeddah and Khobar servicing
the GCC, the Levant and Egypt.
For more information see www.hp.com/me.

Posted by Richard Price,
Editor Pipeline Magazine
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