Gulf Business Machines and SunTech Solutions partnership
Posted: 27 July 2003
Gulf Business Machines (GBM), sole distributor for IBM products
and services in the Gulf countries excluding Saudi Arabia, and SunTech
Solutions, provider of application software and services to meet
the financial and banking technology requirements of governments,
banks and other financial organisations, have signed an agreement
to offer SunTech’s next generation banking service solutions
across the Middle East.
SunTech Solutions’ banking and financial products, e-Government
applications and services, e-Learning and creative and interactive
web-based solutions enable financial entities to extend their customer
reach through new cost effective service channels.
This is facilitated through SunTech Solutions’ EPRA (Easy
Payment Receipts Application), its ‘MyCard’ smart card,
and its IReach 2-way Notification Server, which allows banks and
customers to conveniently engage in anytime, anywhere mobile-banking.
“GBM and SunTech Solutions are working together to add a
new dimension to the total value offering in the banking and financial
sector, which includes providing the ability for such entities to
securely collect credit card payments through alternative channels,
such as at petrol stations and supermarkets, as well as offering
personalised applications for future chip-based smart cards, a key
innovation in the area of Visa EMV compliance,” said Muhammad
Ashraf, Senior Architect, GBM.
“Alternative credit card payment methods through EPRA terminals
rather than conventional ATMs offer additional conveniences for
customers as well as cost savings for banks,” said Rohit Tandon,
Director of SunTech Solutions. “The ‘MyCard’ application,
which contains a menu of personalised applications, allows organisations
to enhance the range of services offered through a single card,
thereby enhancing the functionality of the soon to be introduced
EMV cards.”
The range of uses of a single card, through the ‘MyCard’
application, includes its abilities to function as a health card,
a debit card, an air miles loyalty card as well as a driving licence,
among others. This not only offers the convenience of having to
only carry a single card but also enhances security for financial
transactions beyond that which is available with current conventional
plastic cards.
The IReach 2-way Notification Server for mobile banking allows
banks to communicate with thousands of customers at the press of
a button. Customers can retrieve important information from the
bank’s systems just by sending an SMS to a pre-defined number.
“With IReach, there is no more need to dial a telephone and
go through a long menu of instructions – a simple SMS message
sent by a customer enables him to check his credit card dues, enquire
about his current and savings account balances, and obtain the latest
currency exchange rates,” added Mr Tandon.
The creation of this 25th business partner arrangement further
extends GBM’s comprehensive solutions and service offering
as a leader in all sectors of the markets in which it operates.
For more information see http://www.gbm4ibm.com.

Posted by Richard Price,
Editor Pipeline Magazine
Information supplied by companies
or PR agencies who are responsible for content. Send press releases
to info@pipelinedubai.com |