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Saudi Arabia’s NAS reaches new heights with Oracle

Posted: 5 October 2003

Centralised financials and HR will help private aviation leader launch Kingdom’s new domestic airline

Oracle Corporation, the world’s largest enterprise software company, announced that National Air Services (NAS), the Kingdom of Saudi Arabia’s only privately owned aviation provider, is deploying the Oracle E-Business Suite to centralise its financial and human resources operations.

NAS, which has interests in fractional jet ownership, charter flights, and aircraft maintenance, is streamlining its back-office functions in preparation for the launch of a competitive new domestic airline in 2004.

Currently operating both charter and corporate flights with a fleet of more than 20 aircraft, NAS will utilise the Oracle E-business Suite to improve the timeliness and accuracy of its financial data across the company’s related business units. Maintaining an up-to-the-minute perspective of its finances will be vital to NAS while establishing the new domestic airline within the Kingdom, which is anticipated to have an initial capitalisation of US$100 million, funded by NAS and a consortium of mainly Saudi investors.

Oracle E-Business Suite is a complete set of business applications designed to efficiently manage customer interactions, deliver services, manufacture products, ship orders, collect payments, maintain financial records and provide business intelligence – all from a system built on a unified information architecture. Whether it is implemented one module at a time or the complete suite, Oracle E-Business Suite helps organisations make more informed decisions and improve their business operations – while reducing expenses.

Deploying Oracle’s Human Resources Management System (HRMS) solution will enable NAS to increase the productivity and efficiency of employees in the Kingdom. NAS staff, from pilots to aircraft technicians, can access the human resources component of the Oracle E-Business Suite online to update flight logs and timesheets, submit expense reports, and apply for leave and other company benefits from anywhere in the world.

“We’re anticipating that our new Oracle E-Business Suite deployment will be especially beneficial to our NetJets fractional ownership program, which requires very rigorous accounting and scheduling to ensure maximum customer value. Centralising this information and making it accessible online will give NAS a clear perspective on which aircraft are available when, with all of the associated costs updated in real time, and having this information at our disposal should actually improve our level of service as well as NAS’s internal decision-making capabilities,” said Ali Janbi, Communications and IT Manager for National Air Services.

“Given the highly technical nature of our business, we have a growing base of skilled pilots and mechanics on board, all of whom keep records about the number of hours they log with us and the professional certifications they attain. This information can now be stored and updated online through NAS’ Oracle-based human resources system, which will not only make the system more efficient, but will reduce human error and cut administrative costs as well,” added Janbi.

Oracle recently announced a number of aviation-specific enhancements to its Oracle E-Business Suite, including maintenance and planning improvements, which should benefit NAS in its new solution deployment. With the addition of NAS to its regional customer base, Oracle is considered the premier information management provider to the aviation industry in the Middle East with household customers like Emirates Airline, Qatar Airways, Royal Jordanian, and Middle East Airlines.

“The extremely aggressive growth plans outlined by NAS -- not only in its existing operations, but also in building a new domestic carrier to service the regional market with more than 20 additional aircraft -- demand the support of a reliable, real-time financial and HR infrastructure. Having the latest revenue figures and staff capabilities at the fingertips of its decision-makers will enable NAS to capitalise more quickly on business opportunities both in Saudi Arabia and around the region,” stated Husam Dajani, Oracle’s Vice President for the Middle East region.

“We’re delighted that NAS has joined the growing number of aviation companies and other leading businesses in the Middle East that are choosing the Oracle E-Business Suite to become more efficient and profitable organisations,” Dajani concluded.

Oracle E-Business Suite
The Oracle E-Business Suite is the industry's first integrated suite of Internet business applications that automate critical business processes, offering customers unprecedented choice and flexibility in implementing business applications. Its open architecture and single data model allow applications to be deployed as individual modules, business flows, or as an entire integrated suite. The Oracle E-Business Suite is offered as traditional software on CD ROMs or as an outsourced service.

About National Air Service
National Air Services (NAS) is a Saudi Limited Liability Company established officially in May 1999, which headquarters’ based in Jeddah with branches in Riyadh, Cairo and Bahrain. Today, NAS is the only privately owned air transportation Services Company registered and licensed in Saudi Arabia.

NAS has introduced the Middle East to the most revolutionary new concepts in private aviation – fractional aircraft ownership – in a very big way, teaming up with the concept’s pioneer and the outright world leader in private aviation – NetJets of the US. NAS has expanded its business lines in the last few years to create a collection of services that furnishes the diversified official and private travel requirements of clients in the Kingdom and the Middle East.

About Oracle Corp

Oracle Corporation is the world's largest enterprise software company. For more information see www.oracle.com/me.

Posted by Richard Price, Editor Pipeline Magazine

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