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ExecuJet Middle East takes off in Saudi Arabia

Posted: 23 November 2003

New regional office and expansion strategy prioritises security, productivity and convenience for business travellers and VIPs across the region

ExecuJet Middle East, one of the region’s leading aviation services companies, today inaugurated a new regional office for the Kingdom of Saudi Arabia, as part of its strategy to drive sales and offer heightened levels of customer support in the private jet travel sector.

The new office will be headed by Saudi national Dr. Saad Al-Ahmad, Account Manager, ExecuJet Middle East. Dr. Al-Ahmad, with the support of ExecuJet’s extended team in the region, will be responsible for enhancing the company’s presence in the Kingdom.

Dr. Al-Ahmad brings significant industry experience to the role, having served as a consultant for Saudi Army Aviation, as well as introducing new management techniques to VVIP State Aircraft, and developing business plans for a number of aircraft agents within Saudi Arabia. He has also taught aero-science for cadets in the Royal Saudi Air Force, as assistant professor for the King Faisal Air Academy.

Commenting on the launch of the new office, Horm Irani, Managing Director, ExecuJet Middle East, said: “Given its size, resources, and growing population, the Kingdom of Saudi Arabia is a critical market for ExecuJet. For us to continue to build upon our success in the executive aviation sector, we have to be prepared to meet the needs of the region’s most influential people by providing the highest levels of service and the most advanced facilities available.”

“Our customers in the Kingdom of Saudi Arabia have justifiably high expectations about the level of service, security and flexibility provided by their executive aviation experience, and we’re confident that the new office – under Saad Al-Ahmad’s direction – will help us to exceed those expectations,” added Irani.

The new office is based in Riyadh, and will offer ongoing support for customers in their use of executive jets, including a range of charter options, operational support, new and pre-owned jet sales, and aviation financing services.

Saudi Arabia has emerged as one of the most dynamic territories within the Middle East’s executive aviation market, registering strong growth in demand for business jets and charter services in 2003.

Companies within the Kingdom have traditionally deployed business aviation as a tool for helping senior executives cover a vast amount of territory in a timeframe and manner that would be impossible using surface transport or scheduled flight options. Further stimulus has been provided by the regulatory decision in 2003 to open the Kingdom’s domestic aviation sector for competition among national companies.

Executives at ExecuJet have expressed confidence that, through their strong relationships in the Kingdom and with the support of the new office, they will be in a prime position to capitalize upon the country’s potential for rapid growth.

“The nature of our business dictates that we should always be prepared for any sort of demand from customers and be able to respond to changing situations. Customers in Saudi Arabia often need flights at short notice or to be taken to destinations not covered by existing scheduled flights, and we’re confident that our new presence on the ground will enable a higher level of response and innovation to suit their specific needs,” commented Dr. Saad Al-Ahmad.

ExecuJet Middle East is the first independent business aviation service provider to have received an air operators’ certificate from the UAE civil aviation authority. It provides a total set of aviation services associated with the sale, operation, management, charter and support of modern high-technology business jets in the Middle East.

For more information see www.execujet-me.com.

Posted by Richard Price, Editor Pipeline Magazine

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